Channel requirements
Google Merchant lifestyle image requirements
Curvi builds Google Merchant lifestyle images to the rules below, then measures the output pixels against the size, background and fill rules before a file ships. This spec is tracked against official documentation.
| Rule | Requirement |
|---|---|
| Minimum size | 500 by 500 px |
| Maximum megapixels | 64 |
| Background | No background rule published |
| Text on the image | Not allowed |
| Overlays | Not allowed |
| Formats | jpg, png |
| Maximum file size | 16 MB |
| AI disclosure metadata | IPTC digital source type must be set when the image is AI generated |
What this means in practice
No text, watermarks or badges on this image. Promotional text belongs in secondary images or ad creative, never on the Google Merchant lifestyle image.
Built to this spec from one photo
Curvi builds Google Merchant lifestyle images from one photo of your product, measures the output pixels and attaches the report. A file that still fails a check after a retry is marked for review, and you are not charged for it.